A London Based PPC Agency
Built on Clarity, Not Confusion
Mass Reach is a London based performance marketing agency focused on PPC, paid social, email marketing and CRO. We help businesses get clear on what is working, what is wasting budget and how to improve results.
Our Story
Mass Reach was founded by Shap Shwani, who holds a Master’s degree in Digital Marketing and Analytics from Regent’s University London and has worked with global organisations including Insight Enterprises Inc, Mace Group and KX Systems. Throughout his career, he worked closely with multiple agencies and consistently saw the same issues. Poor communication, unclear reporting and a lack of accountability made it difficult for businesses to understand what was driving results.
Mass Reach started as a side project alongside his corporate career, helping a small number of clients improve performance with clearer strategy and reporting. As demand grew, it became clear there was a gap in the market for a more transparent approach. In 2024, Shap left corporate life to focus on Mass Reach full-time, building an agency centred on clarity, accountability and measurable results.
Our Mission
Simple Goal. Better Results Through Better Clarity. Our mission is to help businesses in London and beyond stop wasting budget on unclear or unmanaged marketing. We focus on structured campaigns, accurate tracking and continuous optimisation so every decision is based on real data.
Transparency
Accountability
We measure success against leads, sales and return, not vanity metrics.
Clarity
Performance Focus
Our Stats
Our Numbers Speak for Themselves
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Avg. ROAS
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Our Team
Real People Behind Your Campaigns
Okan Cikcik
Creative Director
Siwar Cheimbi
Head of Content Strategy
Shap Shwani
Digital Director
Ali Sari
Head of Social Media
Hamza Nalbant
Email Marketing Specialist
Ava Shwani
BD Manager
Testimonials
What Some of our Clients Said About Mass Reach
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Google Reviews
“Our PPC campaigns has only been live for a little while and our revenue has increased by 37%!! I am looking forward to continuing to work with Shap and his agency.”
Jacquee Ferre
“Mass Reach transformed our campaigns. We went from struggling with rising ad costs to scaling profitably month after month.”
Andy Hedley
“The transparency and reporting are unlike any other agency. We trust them completely with our marketing spend.”
Donna Collins
“Shap and the Mass Reach organisation are a more superior and unique team, than any of the marketing agencies we have engaged with in the past.”
Kevin Patel
“They don’t just run ads. They focus on the entire funnel; CRO, email, paid. That’s what makes them so valuable.”
Mussa Kabiri
“Shap was a pleasure to work with, very professional and experienced. Look forward to working with him in the future.”
