Leland Co

45% Increase in Organic Traffic: Driving Search Visibility and Clean Measurement for an Award Winning Music Supervision Agency

With a reputation built on creativity and industry expertise, Leland relies on strong online visibility and clear performance tracking to attract new enquiries and production partners.

About Leland Co

Leland is an award winning music supervision agency that works with brands, agencies, film, television, and digital productions to source, license, and manage music for commercial use.

The Challenge

Before working with Mass Reach, Leland faced two core challenges. Limited organic visibility in a highly competitive creative industry. Incomplete analytics and search tracking across their website. Specifically. Key service pages were not ranking for high intent industry terms Search performance data was fragmented Google Search Console was not fully configured Google Analytics was not tracking meaningful enquiry actions No clear view of which pages or queries were generating leads Without reliable data, it was difficult to prioritise SEO activity or understand which marketing efforts were driving real business growth. They needed stronger rankings and a clean measurement foundation.

Services Used:

Analytics, SEO, Web Design

STRENGTH IN NUMBERS

The Results

Within the first three months, Leland achieved.

41%+

Increase in organic traffic

34%+

Increase in top 10 keyword rankings

29%+

Increase in organic enquiries

Conclusion

Leland now benefits from.

Stronger search visibility in a competitive creative market
Reliable insight into search and user behaviour
Clean attribution across organic and referral channels
A scalable SEO and analytics foundation
Better informed decisions for future growth

This project positioned Leland for sustainable organic growth while preserving their premium creative brand.

Mass Reach delivered a combined SEO and tracking programme focused on visibility, accuracy, and long term scalability: