LoveComo

37% Uplift in Conversions with Google Ads Optimisation

Mass Reach implemented a comprehensive PPC strategy designed to improve visibility, engagement, and conversion performance across key international markets.
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Lake Como Tourist on a Boat - Mass Reach
About LoveComo

LoveComo is a premium property rental service based in Lake Como, Italy, specialising in luxury villas and apartments for travellers seeking an exclusive holiday experience. With a personal concierge service and deep local expertise, LoveComo curates memorable stays that showcase the charm, culture, and natural beauty of the region.

Lake Como Villa, LoveComo - Mass Reach

The Challenge

Before partnering with Mass Reach, LoveComo faced challenges in maximising the performance of their Google Ads campaigns. Despite offering breathtaking properties and world-class service, their ads were underperforming – generating high costs but low conversions. They needed a data-driven approach to capture high-intent travellers searching for luxury stays in Lake Como, while maintaining strong ROI.

Services Used:
STRENGTH IN NUMBERS

The Results

The campaign overhaul produced impressive results within just a few months,
helping LoveComo dominate competitive travel search terms.

60%+
Increased web traffic
37%+
Uplift in conversions
-25%
Reduction in CPC

Conclusion

Through strategic campaign restructuring, creative optimisation, and advanced conversion tracking, Mass Reach helped LoveComo transform their paid media performance. The collaboration delivered sustainable growth, increased brand visibility, and higher-quality leads, solidifying LoveComo’s reputation as one of Lake Como’s leading luxury rental providers.

Client Feedback:

“Our PPC campaigns has only been live for a little while and our conversion has increased by 37%!!

I am looking forward to continuing to work with Shap and his agency.”

For LoveComo, we put together a robust digital strategy that includes:
  • Pay-per-click (PPC) advertising
  • Conversion Tracking
  • Retargeting Campaign
  • Competitor Analysis

Think Mass. Reach More.

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